Strategy and Design
Duration: 13 mins 39 secs
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About this item
| Description: | Interview with Jeanne Liedtka, Professor of Business Administration, Darden School of Business, on the topic of her keynote presentation on Strategy and Design at the Cambridge Academic Design Management Conference held at the Institute for Manufacturing, Cambridge in September 2011. |
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| Created: | 2011-09-29 15:16 |
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| Collection: | IfM Briefings |
| Publisher: | University of Cambridge |
| Copyright: | V.G. Gilmour |
| Language: | eng (English) |
| Keywords: | Design; strategy; design management; management; |